HEINEKEN triumphs at Cannes Lions, taking home nine prizes in the first three days of the Festival

Amsterdam, June 19, 2013 – HEINEKEN’s creativity is being recognised at this year’s Cannes Lions Festival. The premium beer brand has received nine awards, including the prestigious Creative Effectiveness Grand Prix for its Legendary Journey global integrated campaign. Other wins for HEINEKEN also include: · Gold Lion PR for THE CANDIDATE. HEINEKEN INTERNATIONAL, PUBLICIS ITALY and EDELMAN LONDON · Silver Lion Promo & Activation - Best Sponsorship or Partnership Campaigns for THE CANDIDATE. HEINEKEN INTERNATIONAL and PUBLICIS ITALY · Silver Lion Promo & Activation - Corporate Image & Information for THE CANDIDATE. HEINEKEN INTERNATIONAL and PUBLICIS ITALY · Silver Lion Media – Best use of Audio for the Longer Merry Christmas. HEINEKEN PUERTO RICO and MINDSHARE · Silver Lion Media – Best use of Integrated Media for the Longer Merry Christmas. HEINEKEN PUERTO RICO and MINDSHARE · Bronze Lion Promo & Activation for Amstel. DDB & TRIBAL AMSTERDAM · Bronze Lion Direct for Real Master of Intuition. PUBLICIS ITALY · Bronze Lion Mobile for Murphy’s When it Rains it Pours. HEINEKEN IRELAND and PUBLICIS DUBLIN To keep up to date with HEINEKEN’s activity at Cannes, please follow 

@HeinekenCannes on Twitter. Paul Smailes is available on the ground in Cannes to discuss The Candidate and Sandrine Huijgen to discuss the Legends campaign. Please contact the below to request an interview: -END- Marnie Kontovraki Tel: + 31 (0) 20 52 39 355 Marnie.Kontovraki@heineken.com Melissa Hinds Tel: +44 (0) 7967038036 Melissa.Hinds@edelman.com Notes to Editors: About Heineken® The Heineken brand, that bears the founder’s family name - Heineken - is available in almost every country across the globe and is the world’s most valuable international premium beer brand. To follow Heineken® on Twitter visit www.twitter.com/heineken and to become a fan on Facebook go to www.facebook.com/heineken. To view videos, subscribe to our YouTube channel at www.youtube.com/heineken. Matt Crowhurst • Senior Account Executive • Edelman Southside, 105 Victoria Street, London SW1E 6QT, United Kingdom t: +44 (0)20 3047 4042 | NEW MOBILE NUMBER m: +44(0)7889 631365 | w: www.edelman.co.uk www.edelmaneditions.com tw: @mattcrowhurst Edelman is the world's largest PR company with over 4,800 people in 67 offices.

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