Willem BLIJDORP, CEO Groupe B&S and Didier Mouliom, Brandworldtv correspondant in France
The entire world of Duty Free is gathered in Cannes as every year, with all the innovations in all sectors of Duty Free.
"Travel into the Future" is the slogan and theme of this year for a world of innovations for the future, which corresponds well to the spirit of the Tax Free WORLD Association because the market of airport shops is open to all, without differences, and new airports are each year the source of new opportunities and new markets.
Here in Cannes the Palais des Festivals will have many brands as stars. Of course, alongside all the big brands, some groups like the B & S Group presented last year the perfume Christiano Ronaldo the football superstar, returns with new innovations Original perfumes for women, many electronic gadgets, products in all sectors of Duty Free, and this group is distinguished by the fact that the Profits are used to ensure the accessibility of health and food.
Many meetings take place during this event, such as during the Carlton evenings, such as Sunday for the welcome evening, and the Frontier evening and the awards, with Qutar Duty Free as a partner.
There are still imbalances between certain areas of the world and also points of convergence, which is why TFWA Middle East is already being prepared in the Middle East next month, as well as TFWa ASIA and TFWA America, which have a more local geographical scope.
In Cannes, we meet buyers from Nigeria, Egypt and Qatar with different levels of development and needs.
The TFWA gives a chance to any brand present, whatever its size, to tackle the global market by meeting distributors from everywhere and present at TFWA Cannes or in other geographical areas.
It is an unmissable event for everything that can be found in a Duty Free, and the TFWA organizers have so much experience that it is always a success, and each time unforgettable, we discover the new products, buyers meet sellers, and everyone finds what they are looking for.
Looking forward to a great success at the TFWA congress and enthusiasm is the general feeling
Didier Mouliom and Martha Gonzales
Brandworldtv International
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